The 12 KEY fitting specifications that must be a part of a professional fitting experience intended to maximize game improvement are, Length, Loft, Lie, Face Angle, Shaft Flex, Shaft Bend Profile, Shaft Weight, Golf Club Total Weight, Swingweight/MOI, Set Makeup, Clubhead Design/Model and Grip Size/Type.
What do tailored suits have to do with custom golf clubs? Similar process. Advertising and golf magazines would have you believe that preassembled clubs that are sitting on a shelf can be custom fitted to you or you can order
Golf Equipment Business stands at key inflection point <h3>A great article in Sports Business Professional about Tom Wishon on the importance of Custom Fitting. Download the article and enjoy. </h3> <a href=”https://agcpgolf.com/mp-files/golf-equipment-business-stands-at-key-inflection-point.pdf/”> Download PDF </a> <img width=”791″ height=”1024″ src=”https://agcpgolf.com/wp-content/uploads/2025/08/golf-equipment-business-stands-at-key-inflection-point-sportbusiness-6-pdf-1-791×1024.jpg” alt=””
Why are lie and loft important? Simply put… The lie of the club determines if the ball goes where you point the clubface and the loft determines how far the ball will goes when hit. Got it? Read on. The
The AGCP has some of the very best custom clubfitters (club fitters) in the world. Our club makers produce only the best custom golf clubs from the highest quality custom components. Our boutique brands are some of t he best
This is a testimonial for an AGCP fitting I did for Bill. I did a full fitting and he bought only the irons at first to give them a try before committing to the rest of his set. After the
